All posts by Shay Harari.

Owner of Konverto and a few other digital projects. 15 years of experience in digital marketing and business development in the startup world. Married to Elinor and a father to Ariel and Ann, who make me laugh so hard I could explode. Plays guitar in my (not very) spare time.

Updates to the California Consumer Privacy Act (CCPA) And How It May Affect You

It was announced that California will be making updates to its Consumer Privacy Act, making big changes that will affect both businesses and consumers alike. It means big things for tech giants like Facebook and…

5 CRUCIAL TIPS FOR HOME PAGE DESIGN WHEN LAUNCHING YOUR NEW PRODUCT

So you’ve built a new product or service, or SaaS, or whatever you want to call it. Now, you are designing your new website home page. You have spent a great deal of time (hopefully)…

THE FUNDAMENTALS OF B2B MARKETING STRATEGY AND B2B PPC STRATEGY

B2B marketing (Business to business) can be seen as the process by which one business organization sells products to another organization instead of selling to consumers.  In the old days, it might have meant walking…

HOW TO CREATE A RIGHT TO LEFT LANDING PAGE ON INSTAPAGE

Many of you are using landing page builders, which is a very smart decision, as these tools save you a lot of time and money. There are many landing page builders out there and I…